The Dealix Quality Pledge™
Let's be clear: Dealix invests more than any other provider in excellent lead supply and the ability to choose and quickly deliver qualified leads. In addition, no other provider can promise that they will never deliver a duplicate lead, one that is not contactable, a lead from a teenager, or from someone who is not an active, in-market buyer. No one can make that promise... Only Dealix does the next best thing: provide the tools and policy for immediate replacement of that lead, whenever possible, so our customers can sell more.
How can Dealix make this pledge? By giving our dealers the best lead supply through our partnerships, by investing in the most technologically-advanced lead platform, and by using our 10-plus years of expertise as the largest provider in the leads business.
The Quality Pledge™ Lead Criteria
Dealix will only charge our dealers for leads that represent serious, in-market consumers with the opportunity to become sales.
Dealix pledges that every lead we charge for will:
- Have a working phone number for the person who submitted the lead.
- Represent an active, in-market consumer.
- Originate from an adult who is 18 years of age or older.
- Not be a duplicate of a lead provided by Dealix in the last 30 days.
- Not be a duplicate of a lead previously delivered by a source other than Dealix in the last 30 days.
If a lead does not meet one of these criteria, it can be returned – hassle free – and, whenever possible, replaced with a new lead.
Hassle Free Lead Return™: How It Works
If a dealer identifies a lead that does not conform to Dealix's quality criteria, the following steps can be taken:
- The dealer alerts Dealix through their account pages in the Dealix Dealer Extranet. (Please see screenshot below.)
- The Dealix Quality Team will review each lead return. Leads returned the same month they are received will be reviewed and eligibility for return confirmed within five business days.
- The dealer will be notified if the returned lead is confirmed to meet the Quality Pledge™ criteria. Our Quality Team will provide the name of the consumer who submitted the lead, who they were able to contact, and who is waiting for the dealer's call. (In this case, the lead is deemed valid, and it will not be credited to the account.)
- In the event the lead return is validated, the lead is credited from the dealer's invoice and that lead can be replaced.
Hassle Free Lead Return™ and the Dealix Dealer Extranet
Best Practices from Dealers on How to Take Advantage of the Dealix Quality Pledge™
Dealers taking advantage of the Dealix Quality Pledge™ and Hassle Free Lead Return™ are reporting great results with the program in terms of higher efficiencies, more sales, and better ROI. Here are some tips they shared with us:
Dealix is the only provider that offers dealers the ability to immediately replace a lead that does not meet our quality criteria. The sooner we know you have identified a lead that cannot be sold, the sooner we can review it and replace it with a lead you can close this month.
The most efficient way dealers can return a lead and get a replacement is by logging into their account in the Dealix Dealer Extranet. Ensuring that each member of your Internet sales team has the Extranet bookmarked and your account login and password information handy will enable them to easily return a lead.
Frequently Asked Questions: Find answers to common questions about the Dealix Quality Pledge™ and Hassle Free Lead Return™ here.
You can read about how Dealix dealers are benefitting from the Quality Pledge™ and Hassle Free Lead Return™ here.
Dealix Quality Pledge™ Demo
Dealix On-Demand Lead Estimators™
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What Dealers Are Saying
Frank Sobyak
Internet business development director for the Park Place Dealerships of Texas
Dealix is that partner - bringing the capabilities, providing the management and field support, and delivering on their promises. In addition, the Dealix Quality Pledge™ and the Hassle Free Lead Return™ program eliminated risk and improved efficiency in our operations.
Dealix has proven to be a 'go-to' partner, effectively offering a streamlined solution to efficiently connect with buyers on the top independent automotive websites. "
Jesie West
Business Development Team, Driver's Way of Pelham, Alabama
Dealix also provides helpful feedback after surveying the consumers who submit leads to determine whether they're still in the market. And, they offer robust reporting tools and the ability to listen to recorded audio files on the same day. I appreciate the webinars and other training that Dealix provides, and my Dealix representatives are very easy to work with."
